*This article was first published in the July 2018 Midland Express.
Every vendor wants to have their home looking in its best shape possible when selling.
So when they say that style is a matter of taste, consider that your personal style might not be everyone’s cup of tea, especially when putting your house on the market.
It can often be tricky knowing how to stage your furniture, style living rooms, bedrooms and wet spaces to maximise on buyer interest and meet your sale potential. Is your personal style something that your potential buyers baulk at?
It is important to remember that styling your home for sale isn’t necessarily styling for living.
Selling your home isn’t about creating a space that’s cosy–it is about decluttering, brightening and making rooms look larger. It is about depersonalisation and letting a prospective buyer envisage themselves living and loving the space.
In urban areas, many vendors invest in professional stylists to support their sale. Vendors and agents that spend money on styling are known to get back five times the return of the styling investment in the sale price. It is 100 per cent worth doing.
Home stagers can improve the selling chances of any home – from luxury to budget. Staging is no longer reserved for the high-end market either. Any real estate agent worth their mustard should have a pro stylist details in their phone and willing to give it to you to help achieve a higher sales price.
The art of property styling lies in showing potential buyers how they can live comfortably in any particular home. The difficulty lies in whether you can detach your own views on good and bad taste and transform it into someone else’s dream.